Science of Product: Understanding the Problem and Users
Deep dive into identifying problems and understanding your customers
Science of Product: Understanding the Problem and Users free download
Deep dive into identifying problems and understanding your customers
It doesn't matter if you're working for a small business, an NGO, as a product manager at a tech company, or if you're a seasoned entrepreneur. Understanding the most important problem to solve is critical in every function and is an absolute superpower.
Identifying the most important problem to solve is the basis of every successful project, product or company. In this course you will learn the correct way to speak to your customers (even if you don't have any yet) and how to identify their most pressing problems and needs through a sea of noise. The strategies, frameworks, and tactics in this course are used by the leading tech companies and entrepreneurs in the world and can be applied to almost any scenario from starting a company to operational improvements or entering new markets.
Strong leaders can clearly and succinctly express which problems they are solving and why they are solving them. This course will teach you the most essential methods to master this skill. We include a comprehensive example which takes you end to end and also include templates to make it easier to apply these in real life.
You will learn how to:
Find customers to interview
Conduct interviews in the correct manner
Organize and structure your interview for later analysis
Extract insights from your conversations
Identify specific problem areas from feedback
Map the comprehensive problem space
Identify the most pressing problems
Decide which problems are worth solving
Align on which problems to solve
