How to setup a long term business as an Online Instructor

How to setup a long term business as an Online Instructor free download

How to setup a long term business as an Online Instructor on Udemy unofficial and other eLearning platforms

The scope of this course is to share my method to create an online course and the strategies to create a long business as online instructor. In details in this course I explain the following topics.

• Create your strategy for your business as an Instructor on Udemy: understand what you need to know and do before getting started.

  • How to identify and narrow down a hot niche

  • How to find content and get inspired

  •  How to create your business plan as instructor:

• The Split process: break down your potential course into several ones

  • How to project from your first course to the next future: the long term plan

  • Plan your projects

  • Plan your course launch

  • Plan your other services to promote throughout your course

• Go Beyond Udemy

  
  

  • Promote your courses on Amazon and eBay as physical products

  • Cross promote (use your courses and others you are an affiliate for with coupons)

  • Create Master classes and high ticket coaching programs based to your students

  • Promote on other eLearning platforms

  • Monetize on Youtube

  • Expand your business (use your courses to promote other services)

  • Use Udemy to establish your name

  • Create resources to drive traffic

• How to setup the Course creation process: design the course structure

  
  

  • Break down your course

  • Define the sections

  • Define the structure of sections

  • Define the structure of lectures

  • The type of lectures

  • How to build an article for a lecture

• How to engage your students

• How to create videos for your lectures using Techsmith Camtasia: my personal strategies

• How to improve the audio of your videos

• Use Microsoft Powerpoint to create videos and presentations

• Course promotion - Traditional techniques

  
  

  • Email marketing campaigns

  • Udemy Announcements

  • Use your own website

  • Product launch strategies

  • Promote a tool or other services with your course

• Make your course a best seller

  
  

  • Coupon secrets

  • Make it popular 

  • Press releases

  • Promote on forums

• Promote on Social Media

  
  

  • Social media marketing

  • Setup a Facebook campaign

  • Where to promote on Facebook

  • Setup a Twitter campaign

  • Where to promote on LinkedIn

  • Youtube strategies

• The marketing funnel process

  
  

  • Strategies to create buzz around your course

  • Coupon websites

  • Create the course chain

  • Use Udemy as marketing funnel process: more courses in the funnel

  • Use webinars to promote your courses

  • Course versions and course levels

  • Make your students come back to you

• Monitor your competition

  
  

  • Monitor other Udemy instructors

  • Monitor on other eLearning platforms

  • Monitor on Youtube

  • Monitor competitors of physical products (Amazon, eBay,….)

  • Find instructors to partner with

• Track your performances

  
  

  • Use Google Analytics to track the performances of an Udemy course

  • Monitor your students’ feedback and the follow up process

• The Promo Video Script strategy

  
  

  • Copywriting techniques

  • The Promo video script strategy

  • Tips and tricks

  • Use promo videos in your courses

• How to setup your studio

  
  

  • The video production process

  • Setup your studio

  • Choose your video camera

  • Choose your microphone

  • Choose your webinar tool

• Where to find royalty free content

  
  

  • Where to find royalty free music

  • Where to find royalty free images

  • Where to find royalty free videos

• The critical key to success: partnership

  
  

  • The Udemy community

  • The Udemy support team

  • Mastermind groups

  • Live events

  • Your students’ network