Financial Analysis
Evaluating Financial Data to Making Business Decisions

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Evaluating Financial Data to Making Business Decisions
Financial analysis and reporting are essential components of modern business, enabling organisations to evaluate their financial performance and communicate key information to internal and external stakeholders. This lecture will focus on the tools and techniques used to assess a company's financial health, performance, and future potential. Through financial analysis, companies can determine how well they manage their resources, generate profits, and ensure long-term stability. Meanwhile, financial reporting ensures that this vital information is presented in a structured and standardised format, fostering transparency and trust among investors, creditors, regulators, and other stakeholders.
This lecture aims to provide a comprehensive financial analysis and reporting overview, highlighting their importance in making informed business decisions. We will explore key financial statements, such as the income statement, balance sheet, and cash flow statement, as well as analytical techniques, such as horizontal and vertical analysis, ratio analysis, and trend analysis, that offer various perspectives on a company’s financial performance.
This lecture provides essential knowledge and practical skills for anyone involved in financial decision-making, helping them assess a company's finances and make well-informed choices. The primary aim of this lecture is to equip you with the knowledge and tools needed to analyse financial statements and reports effectively.