Everyday Influence: Persuasion Skills for Your Daily Life
Join 1,000s of my Communication Students Learning Real-World Persuasion in a blink —From a top University Instructor
Everyday Influence: Persuasion Skills for Your Daily Life free download
Join 1,000s of my Communication Students Learning Real-World Persuasion in a blink —From a top University Instructor
You don’t have forever to master persuasion—you’ve got a pitch next week that needs buy-in, a tough conversation where you need a yes, or maybe a date that matters more than you’re letting on.
You need tools that work fast. Strategies that actually land. And a way to speak so people not only hear you—but care about what you’re saying. You don’t need theory—you need practical strategies that work immediately.
Taught by top university instructor and communication expert Dean Batson, Persuasion & Influence gives you fast, proven techniques from behavioral science to quickly improve how you influence decisions, conversations, and relationships—no matter your starting point.
This course is for you:
If you’ve ever had something important to say—but struggled to make it stick, this course is for you.
If you’ve felt like your ideas get nods, but not action, this course is for you.
If you’ve watched others get buy-in with less substance but more presence, this course is for you.
If you’ve ever walked away from a conversation thinking, “I should’ve said that differently,” this course is for you.
If you want to influence without pressure, and connect without overexplaining, this course is for you.
You’ll learn how to:
Quickly capture attention and make people listen—without raising your voice
Recognize and use simple mental shortcuts the brain naturally trusts
Clearly frame ideas to get instant buy-in, even in resistant situations
Connect more authentically at work, home, or anywhere else
Rooted in behavioral psychology research yet delivered through clear, actionable advice, you'll discover how persuasion really works: it’s not about manipulation or dominance—it’s about quickly and authentically meeting people where they are and guiding them where you want them to go.
Whether you're stepping into an important business meeting, navigating challenging family dynamics, pitching a high-stakes idea, parenting a teenager, or simply tired of feeling unheard, this course will give you confidence, control, and practical tools to become immediately more persuasive in your professional and personal life.
Persuasion doesn’t begin when you finish making your point—it starts the moment someone first pays attention to you. This course helps you make those critical first moments count.
Ready for people to genuinely listen the instant you start speaking?
